New MediaMarkt campaign from Soup Film

Director Justin Izumi and DoP Marco Schott worked out their ideas with attention to detail and lead us through the film with a simple thread in the form of a MediaMarkt employee.

In the spots a dream world becomes reality and shows the audience a new view of many possibilities, with the new iPhone in your pocket and the AppleWatch on your wrist. The ad lets the audience think "Just imagine all the things you can do with it."

The curiosity is awakened as well as the desire to create new experiences yourself with the Apple devices. The spots are guided by humour, and director Izumi forms a fresh and modern atmosphere with the work.