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Mat Mildenhall heads to WPP Production
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WPP Production appoints Mildenhall as Managing Director, Clients & Growth, North America, he will lead growth and client partnership development across North America.
WPP Production, WPP’s unified global production company, announces the appointment of Mat Mildenhall as Managing Director, Clients & Growth, North America.
Mildenhall will be responsible for driving WPP Production’s growth agenda across North America, deepening existing client partnerships and developing new ones. He will work closely with all WPP Opcos to bring clients production solutions that combine world-class craft, operational scale, and AI-powered innovation.
Mildenhall brings more than 25 years of experience building and leading high-performance agency businesses at a global level. He has held senior client and commercial leadership roles across production and creative agency environments, with a track record of growing major client relationships, building integrated agency models, and leading large-scale transformation for global brands.
Richard Glasson, Global CEO of WPP Production said: “Mat is an exceptional client leader with deep experience growing global client partnerships. His understanding of what clients need now – strategic partnership, greater speed, smarter content systems, and measurable growth - makes him an outstanding addition to our North America leadership team. As WPP Production continues to grow, Mat will play a critical role in helping clients access the full strength of our talent, technology and production capabilities.”
Mildenhall joins WPP Production from Omnicom Production, where he served as Chief Client Officer and was accountable for the strategic health and commercial growth of a major enterprise client portfolio, including Amazon, Apple, ExxonMobil, HP, Kenvue, Nissan, Pfizer and Sony PlayStation.
Prior to Omnicom Production, Mildenhall was Chief Client Officer of eg+ Worldwide. Earlier in his career, he held senior leadership roles across Omnicom Group, BBDO and Proximity Worldwide, including serving as Omnicom client lead for Visa and P&G.
Mildenhall said: "There’s a massive shift happening in how content is built and stories are told. The magic happens at the intersection of brilliant creative craft, bleeding-edge tech, and real business impact. I am thrilled to join because WPP Production is uniquely engineered to bring those forces together for our clients.”
Mildenhall will be based in New York and report into John Paulson, MD, New York, WPP Production.
