Leeor Wild directs for Google Fitbit Premium
Google Fitbit provides you with all the essential tools necessary to elevate your fitness regimen to new heights.
Designed to elevate your fitness journey with access to hundreds of workouts and expert trainers, Google Fitbit offers all the tools you need to elevate your workout routine to the next level.
In their latest multi-platform campaign, meticulously directed and photographed by Leeor Wild and produced by Laird and Good Company, Google Fitbit Premium introduces a thirty-second commercial and library of images aimed to illustrate the connection between users and trainers, ultimately celebrating the body and its boundless potential.
Credits
powered by- Agency Google Creative Lab/New York
- Production Company Sarah Laird Inc
- Director Leeor Wild
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Credits
powered by- Agency Google Creative Lab/New York
- Production Company Sarah Laird Inc
- Director Leeor Wild
- Executive Producer Walker Brockington
- Director of Production Jenny Lumpkin
- VFX Company Carbon/New York
- Colorist Dante Pasquinelli
- Sound Design Heard City
- Music Company MassiveMusic/New York
- Creative Director Rachel Stephenson
- Art Director Tyler Ford
- Art Director Haley Bergman
- Copywriter Abbey Abate
- Producer Ashley Zaher
- Producer Mylie Torres
- Producer Ruvi Leider
- Production Designer Jessie Cundiff
- DP Gaul Porat
Credits
powered by- Agency Google Creative Lab/New York
- Production Company Sarah Laird Inc
- Director Leeor Wild
- Executive Producer Walker Brockington
- Director of Production Jenny Lumpkin
- VFX Company Carbon/New York
- Colorist Dante Pasquinelli
- Sound Design Heard City
- Music Company MassiveMusic/New York
- Creative Director Rachel Stephenson
- Art Director Tyler Ford
- Art Director Haley Bergman
- Copywriter Abbey Abate
- Producer Ashley Zaher
- Producer Mylie Torres
- Producer Ruvi Leider
- Production Designer Jessie Cundiff
- DP Gaul Porat
This celebratory campaign not only showcases the innovative features of Fitbit Premium, launched in 2019, but also emphasiSes the profound connection between diverse users and trainers, serving as a testament to the transformative power of fitness no matter who you are.
Set to run worldwide across online platforms and television networks, this video embodies Google Fitbit's commitment to inspiring individuals to embrace healthier lifestyles and unlock their full potential.