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Giants & Toys acquire Goody Bag
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The Stockholm-based production company makes the acquisition to extend their international reach.
The Stockholm-based production company Giants & Toys, has announced the acquisition of the artist representation agency Goody Bag. The founder of Goody Bag, Tom Rickard, will now spearhead Giants & Toys international division as Executive Producer and New Talent director.
"Over the past few years I’ve focused heavily on talent. I’ve taken my network of Scandinavian talent into new markets and vice versa, introduced international talent back into the region. To now work Giants & Toys is an absolute dream. With names like Traktor, Fredrik Bond, BabyBaby and Filip Tellander on the roster they are an absolute powerhouse of talent and I’m giddy just thinking about the work to come. It was simply an offer to refuse" says Tom Rickard, founder and former owner of Goody Bag.
"Goody Bag and Tom Rickard have an incredible track record of curating and exporting Scandinavian talent. His eye for matching talent to scripts has allowed him to build an inspiring network of world class creatives and agency producers from Europe's top agencies and brands. I can’t think of a better partner for our international ambitions. The fact that he has also built up a network of world-class international talent is a huge bonus for us as we look towards strengthening our new talent offering in the Swedish market." says Tilde Franzén, EP & MD at Giants & Toys.
Giants & Toys, was of Sweden’s leading production companies, was founded in 2014 and represents the likes of Traktor, Fredrik Bond, BabyBaby, Andrea Eckerbom, Filip Tellander amongst others.
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