Director Camila Zapiola gives VW a Hand

Argentinian Director Camila Zapiola has channelled her inner Hand of God collaborating with DDB Madrid on a beautifully realised film for Volkswagen produced byLee Films.

The glitz and glamour of a superhero movie premiere sets the scene. A young fan pushes his way through the crowd to the front of the barriers. And yes dreams do come true as the Wonder Woman-esque star touches his hand.

The hand in question is now not to be touched, washed or even used in case some of the magic rubs off. Life as a child-wannabe-superhero with one hand temporarily out of action is not easy as Zapiola deftly demonstrates. How long can this one handed existence go on is a good question, but perhaps there is more to this than just being a little starstruck.