Cannes Contenders: Germany
Julica Hauke CEO and Managing Partner at Grabarz & Partner/Hamburg talks us through her German Cannes Contenders, featuring emotional human work, socio-critical campaigns and amusing rethinks.
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Deutsche Telekom - The Choir Against Hate Speech
Ideas that create emotional impact are the ideas that change the world. For each person. I get goosebumps, every time I listen to this beautiful arrangement of John Farnham’s song You’re The Voice.
Would you believe that the majority of hate comments online are made by only 5% of the users? We are 95% to act against it.
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- Agency Saatchi & Saatchi/Dusseldorf
- Production Company Tempomedia Filmproduktion GmbH
- Director Henry-Alex Rubin
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- Agency Saatchi & Saatchi/Dusseldorf
- Production Company Tempomedia Filmproduktion GmbH
- Director Henry-Alex Rubin
- Composer Florian Lakenmacher
- Chief Creative Officer Dennis May
- Creative Director Stephan Schaefer
- Creative Director Tomas Tulinius
- Producer Birgit Damen
- Executive Producer Uli Ulbrich
- Creative Producer Jo Sandow
- DP Benoit Soler
Credits
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- Agency Saatchi & Saatchi/Dusseldorf
- Production Company Tempomedia Filmproduktion GmbH
- Director Henry-Alex Rubin
- Composer Florian Lakenmacher
- Chief Creative Officer Dennis May
- Creative Director Stephan Schaefer
- Creative Director Tomas Tulinius
- Producer Birgit Damen
- Executive Producer Uli Ulbrich
- Creative Producer Jo Sandow
- DP Benoit Soler
Penny - The Rift
This socio-critical, powerful storytelling film stages in an impressive way the divisions that are running through society today. After three years of crisis (one after another) and social isolation, we need to interact with each other again. The Christmas film does not fear to stage all the different conflicts in one apartment block (e.g. post pandemic depression,racism) and the message is crystal clear: Let’s talk and listen to each other again.
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Credits
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- Agency Serviceplan Campaign X/Munich
- Production Company ANORAK Film
- Director Seb Edwards
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Credits
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- Agency Serviceplan Campaign X/Munich
- Production Company ANORAK Film
- Director Seb Edwards
Credits
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- Agency Serviceplan Campaign X/Munich
- Production Company ANORAK Film
- Director Seb Edwards
Deutsche Bahn - Escape: FUCK / PAIN / HELL
Escape: Fuck/Pain/Hell from Deutsche Bahn is a brilliant and to-the-point showcase of the struggle we all face in our everyday work life. Over the past years our whole behaviour changed completely. And we became, let’s face it, lazy.
Why travel to meet in person, when we can have a full day packed with online meetings instead? I can definitely personally relate to this.
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- Agency Ogilvy/Frankfurt
- Production Company In-House at Agency
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Credits
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- Agency Ogilvy/Frankfurt
- Production Company In-House at Agency
- Creative Director Sinya Horwedel
- Art Director Humaira Chohan
- Art Director Siddarth Shelton
- Copywriter Elena Chiaradia
- Copywriter Markus Werner
- Chief Creative Officer Siyamak Jung
- Creative Director Alsi Sahin
- Creative Chairman Stephan Vogel
- Global Chief Creative Officer Liz Taylor
- Chief Executive Officer/Chief Creative Officer Bjorn Bremer
- Motion Designer/Post Production Dominik Bull
- Sound Designer Bernhard Leimbrock
Credits
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- Agency Ogilvy/Frankfurt
- Production Company In-House at Agency
- Creative Director Sinya Horwedel
- Art Director Humaira Chohan
- Art Director Siddarth Shelton
- Copywriter Elena Chiaradia
- Copywriter Markus Werner
- Chief Creative Officer Siyamak Jung
- Creative Director Alsi Sahin
- Creative Chairman Stephan Vogel
- Global Chief Creative Officer Liz Taylor
- Chief Executive Officer/Chief Creative Officer Bjorn Bremer
- Motion Designer/Post Production Dominik Bull
- Sound Designer Bernhard Leimbrock
Dot Inc. - The Dot Pad
Did you know that we have 285 million blind & visually impaired people worldwide?
They can not learn complex topics by tactical books or YouTube tutorials (these tutorials definitely were a game changer for me). The dot pad, a smart tactile graphics display actually can change this, by the use of AI analysis.
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- Agency Serviceplan Group/Berlin
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Credits
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- Agency Serviceplan Group/Berlin
Credits
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- Agency Serviceplan Group/Berlin
EKN - Designed in Bangladesh. Made in Europe.
Designed in Bangladesh. Made in Europe. Yes, you read correctly.
This project makes you radically rethink how fashion brands work with the Global South, by putting the creativity of the designers in the Global South in the focus, instead of the typical biases of unethical supply chain practices and pollution, that have been the defining characteristics of this industry for the past decades.
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