Burger King Switzerland makes short work of preservatives
Burger King Switzerland has removed all preservatives, artificial colouring and fragrance from its Whopper to keep only the best of the iconic sandwich.
Burger King Switzerland and agency Buzzman takes the floor to present its preservative-free Whopper.
Signed “Real food always tastes better”, the brand imagined an absurd demonstration consisting of timing customers while they eat their Whopper.
The result is surprisingly obvious: on average people eat their Whopper in less than 10 minutes, so why put preservatives in it?
The 360° campaign is running since October 12 on TV (15″ film), social media (40″ film), digital as well as through a national poster campaign.
Credits
powered by- Agency Buzzman/Paris
- Production Company Caviar/Paris
- Director Cloe Bailly
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Credits
powered by- Agency Buzzman/Paris
- Production Company Caviar/Paris
- Director Cloe Bailly
- Post Production Firm Studio
- Sound Design PH Schmooze
- Producer Florence Jacob
- Line Producer Charlene Richardeau
- DP Melodie Preel
- Executive Creative Director Georges Mohammed-Cherif
- Creative Director Julien Doucet
- Creative Director Lilian Moine
- Art Director Nicolas Boudeau
- Copywriter Caroline Ribemont
- Head of Production Vanessa Barbel
- Producer Katya Violi
Credits
powered by- Agency Buzzman/Paris
- Production Company Caviar/Paris
- Director Cloe Bailly
- Post Production Firm Studio
- Sound Design PH Schmooze
- Producer Florence Jacob
- Line Producer Charlene Richardeau
- DP Melodie Preel
- Executive Creative Director Georges Mohammed-Cherif
- Creative Director Julien Doucet
- Creative Director Lilian Moine
- Art Director Nicolas Boudeau
- Copywriter Caroline Ribemont
- Head of Production Vanessa Barbel
- Producer Katya Violi