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BUNKER signs director James F. Coton
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The production company has signed the French-born director for US representation.
French-born director, James F. Coton has been signed to BUNKER for US representation.
He started his career Art Directing for Television, Music Videos, and Branded Content, strongly influenced by the Japanese graphic novels of the 1980s, and the emergence of Hip Hop as a global cultural force.
As a commercial director, his innovative use of fluid camera movement is a hallmark of his unique approach to shooting both characters and product. His impeccable eye for lensing and creating a premium aesthetic borrows from his experiences in high fashion.
“James has an uncanny understanding of camera movement, light, and the role of sound and pacing in the edit that is evident immediately”, said Jay Wert, BUNKER’s EP.
“His consistently high level of execution in the automotive space is what you notice first, but James has a really fantastic playful narrative side that we’re super excited to build upon as well”, Wert added.
Coton has helmed campaigns around the world for such brands as Mercedes, Lancome, Volkswagen, T-Mobile, Lexus, and Nokia, to name a few.
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