BACARDÍ, and A-COLD-WALL* present a limited-edition capsule collection engineered for movement.
Launching in select markets across Europe the collaboration brings BACARDÍ's longstanding connection to music and nightlife culture together with A-COLD-WALL*'s distinctive approach to functional design, creating a collection designed to move with you, from the city streets to the dancefloor. Rooted in music and nightlife culture since 1862, BACARDÍ has long championed the artists and communities that shape the dancefloor, making the collaboration a natural fit.
Fronting the campaign are Overmono, Welsh brothers Tom and Ed Russell, alongside emerging DJs Mia Koden, Mad Miran and Errol, wearing pieces from the collection. Fresh from a landmark year, which saw their critically acclaimed second album Pure Devotion further cement their status as one of the UK's most vital live electronic acts.
Available now at a-cold-wall.com, the capsule collection puts movement at the centre of its design, rethinking how everyday essentials are carried. Across the collection, hands-free details keep essentials close while freeing up movement, whether navigating the city or heading straight to the dancefloor.
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Credits
powered by- Agency Ogilvy/London