Apple Watch Series 9 gets animated with MinimalChat

MinimalChat, the creative studio specialising in 3D CGI animation, announce the release of two new pieces celebrating the design and innovation behind the Apple Watch Series 9. 

These projects highlight the intersection of cutting-edge technology, sustainability, and artistic craftsmanship, demonstrating MinimalChat’s vision of storytelling through 3D animation.

In Carbon Neutral, MinimalChat delves into the Apple Watch Series 9’s commitment to sustainability, emphasising its carbon-neutral footprint. The piece brings together the themes of precision design and environmental consciousness, crafting visuals that speak to both Apple's commitment to innovation and the importance of eco-friendly practices. Through a mindful blend of elegance and technology, the project reflects the growing demand for products that honour both form and function without compromising the planet.

Timeless Dance, the second piece, captures the graceful motion of the Apple Watch in action. Every frame is meticulously crafted to highlight the seamless interaction between the product and its environment. With smooth, deliberate animation, the visuals evoke a sense of calm precision, showcasing the refined artistry behind the scenes.

Bel R. Tarducci, Creative Director and Co-Founder: “Working on these pieces was an exciting challenge for us. The Apple Watch Series 9’s commitment to carbon neutrality inspired us to push the boundaries of design and environmental messaging through 3D animation. We wanted the audience to feel the impact of sustainability through visuals as much as through the product itself.”

Seba Morales, Creative Director and Co-Founder: “Our goal was to create something timeless, like the watch itself. Every frame had to feel intentional, like it was part of a bigger, more meaningful picture. We’re incredibly proud of the results and excited to share them with the world.”

With these two projects, MinimalChat is emerging as a studio to watch in the 3D animation industry, combining artistry with purpose-driven storytelling. Both pieces represent a new step in MinimalChat’s journey of creating visually striking work that resonates on a deeper level.