An unlikely friendship forms in this Christmas Commercial for ALDI
CZAR director Bart Timmer brings a shopping cart to life in this magical spot.
This ALDI holiday commercial has all the qualities of a romantic comedy, with one important difference: the protagonist is a shopping cart.
Created by INDIE Amsterdam, the film is touching thanks to the simplicity of the concept. A woman rescues a forlorn shopping cart from the wayside, and this leads to a surprisingly sweet storyline in which the cart feels a debt and attachment to this particular shopper. The cart has a life of its own and rolls into action whenever it sees this woman’s car approaching the supermarket. The film revolves around one ALDI store, and we note the passing of time through the changing seasons. Finally, the woman doesn’t let the cart down and manages, despite a flat tire, to make it to ALDI for her Christmas shopping.
CZAR Amsterdam director Bart Timmer brushes his cinematic magic onto this commercial: finding ways to endow a simple shopping cart with human-like emotions. Timmer masterfully brings this story to life in a way which will warm all our hearts this Christmas time.
Credits
powered by- Agency INDIE/Amsterdam
- Production Company CZAR Amsterdam
- Director Bart Timmer
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Credits
powered by- Agency INDIE/Amsterdam
- Production Company CZAR Amsterdam
- Director Bart Timmer
- VFX The Compound
- Music Major Tom
- Sound Amp.Amsterdam
- Grading De Grot
- Creative Director Lode Schaeffer
- Creative Sebastiaan Kenter
- Producer Yvonne Knook
- Executive Producer Willem Bos
- Producer Frank Coenen
- Production Manager Felice van Zuilen
- DP Myrthe Mosterman
- Production Manager Wilbert Van Dorp
- Editor Martin Heijgelaar
- Sound Alfred Klaassen
Credits
powered by- Agency INDIE/Amsterdam
- Production Company CZAR Amsterdam
- Director Bart Timmer
- VFX The Compound
- Music Major Tom
- Sound Amp.Amsterdam
- Grading De Grot
- Creative Director Lode Schaeffer
- Creative Sebastiaan Kenter
- Producer Yvonne Knook
- Executive Producer Willem Bos
- Producer Frank Coenen
- Production Manager Felice van Zuilen
- DP Myrthe Mosterman
- Production Manager Wilbert Van Dorp
- Editor Martin Heijgelaar
- Sound Alfred Klaassen