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Perry Ellis launched its Spring ‘23 campaign, Always Ready by creative agency of record YARD NYC, which captures the modern man and emphasises that with Perry Ellis, your wardrobe is as multidimensional as you are and versatile to keep up with your lifestyle. 

It speaks to men who aspire to define their own style and elevate their standards whenever, wherever and however. The campaign launched across social, digital and OOH earlier this week.

Perry Ellis – Always Ready

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Since 1976, Perry Ellis has provided the fit, flexibility, style and confidence that makes the modern man ready to make the most of living. The Always Ready campaign captures the modern man and emphasizes that with Perry Ellis, your wardrobe is as multidimensional as you are, and versatile to keep up with your lifestyle.

By focusing on the truth that men are their best selves when they’re ready, the campaign speaks to men who aspire to define their own style, and elevate their standards whenever, wherever and however. They’re ready for whatever opportunities are heading their way, always.

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