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Virgin Media: Adventures of Bolt

Usain Bolt saves a runaway train full of football fans in this animated superhero caper out of BBH and Nexus Studios.

by shots on 3^rd August 2018

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Virgin Media – Virgin Media: Adventures of Bolt

Credits

Agency Bartle Bogle Hegarty (BBH) UK/UK
Production Company Nexus Studios

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Credits

Agency Bartle Bogle Hegarty (BBH) UK/UK
Production Company Nexus Studios
Post Production Nexus Studios
Sound Design String and Tins
Designer Johnny Lighthands
Designer Kevin Roualland
Agency Producer Matt Towell
Executive Producer Tracey Cooper

Creative Ray Chan
Creative Simon Cenamor
Production Manager Electra Fotopoulou
Director Smith & Foulkes
Creative Director Hamish Pinnell
Animation

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Last time we saw Usain Bolt, he was in the process of being fitted for a superhero suit - now, as the fully-fledged 'Super Bolt', he's being put to the test in the latest iteration of Virgin Media's Switch to Super campaign.

In the fully-animated spot, created by BBH London and directed by Smith & Foulkes via Nexus Studios, Bolt is called on to use his speedy superpowers to stop a runaway train packed with football fans. Naturally, the fleet-footed sprinter saves the day without breaking a sweat - and manages to peddle the benefits of Virgin Media's 'super entertainment' along the way.

Connections

Agency Bartle Bogle Hegarty (BBH) UK
Post Production Nexus Studios
Production Nexus Studios
Sound Design String and Tins
Agency Producer Matt Towell
Creative Director Hamish Pinnell
Director Smith & Foulkes
Executive Producer Tracey Cooper
Animation Conor Ryan

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