Nürnberger Insurance: Nürnburg, The City of the Uninsured
Wolf & Lamm imagine a city where, thanks to a historical mishap, there's no insurance.
Credits
powered by- Agency DDB Berlin
- Director of Photography Carlo Jelavic
- Art Director Alan Dindo
- Director Wolf Lamm
- Creative Director Nikolai Diepenbrock
- Production Designer Zuzana Sucha
Credits
powered by- Agency DDB Berlin
- Director of Photography Carlo Jelavic
- Art Director Alan Dindo
- Director Wolf Lamm
- Creative Director Nikolai Diepenbrock
- Production Designer Zuzana Sucha
Wolf & Lamm bring their signature whimsical style to a tale of two cities and the consequences of being uninsured.
The campaign, created by DDB Berlin, opens in 1848 and the founding of the Nürnberg Insurance company. In the neighbouring (fictitious) city of Nürnburg, a similar process is taking place - but just then, an unfortunate gust of wind intervenes... As a result, Nürnburg becomes 'the city of the uninsured', where scissors are banned in hair salons, coffee is served lukewarm and crossing the road requires nerves of steel - even though the speed limit is just 15km/hour.
Connections
powered by- Agency DDB Berlin
- Director Wolf & Lamm
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