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RSPCA – RSPCA: It Takes Us All To Care

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Arthur London is behind this touching 60-second film which pays tribute to the work of the UK's leading animal welfare charity. 

Part of the charity's largest ever integrated brand campaign, It Takes Us All To Care shows how the RSPCA helps critters both great and small to create a world that's kinder to animals. Hang on a minute, we've just got something in our eye...

The spot was directed by Michelle Coomber through Royle Productions.

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