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iPhone – Apple: Unlock

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Dougal Wilson helms this eye-popping spot for Apple promoting the iPhone X's facial recognition tech.

In the minute-long film, a schoolgirl with shades of Stranger Things' Max discovers that her power to unlock with a glance extends way past her phone - soon, she's popping open lockers, cans of paint, jars containing frogs and even car boots in the parking lot.

Coming hot on the heels of FKA twigs' turn for Spike Jonze, this fast-paced, on-brand slice of fun is a worthy addition to Apple's brilliant advertising canon. 

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