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NPCC/Met Police: Communities Defeat Terrorism

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In the wake of various domestic terror attacks, AMV BBDO has created an ad for the Met Police that encourages ordinary people to aid the police and report questionable activities in their communities.

The film, directed by James W. Griffiths, sees people who notice something strange going on in different public spaces. Whether it's disposing of gasoline containers, googling pictures of homemade bombs or the purchasing of weapons, it all features.

The ad reminds people to trust their instincts that something is wrong and report these actions to the Action Counters Terrorism (ACT) website.

Boasting a serious tone, the spot features ominous music and cool lighting, proving that the potential dangers of violent terrorism should not be taken lightly.

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