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Diesel: Made to Run Away
In a new campaign for Diesel's JoggJeans, Publicis Italy explores unexpected encounters in online dating.
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Credits
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- Agency Publicis Milan/Italy
- Production Company The Family Film/Italy
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Credits
powered by
- Agency Publicis Milan/Italy
- Production Company The Family Film/Italy
- Art Director Hugo Wahledow
- Copywriter Claudia Illan
- Executive Producer Ada Bonvini
- Chief Creative Officer Cristiana Boccassini
- Director Marco Prestini
- Global Chief Creative Officer Bruno Bertelli
Show full credits
Credits powered by
Credits
powered by
- Agency Publicis Milan/Italy
- Production Company The Family Film/Italy
- Art Director Hugo Wahledow
- Copywriter Claudia Illan
- Executive Producer Ada Bonvini
- Chief Creative Officer Cristiana Boccassini
- Director Marco Prestini
- Global Chief Creative Officer Bruno Bertelli
Publicis Italy continues its winning creative streak for Diesel with this humorous spot for the brand's JoggJeans.
In the ad, directed by Marco Prestini through The Family, a young man tries out online dating, but the people who turn up IRL are very different from their profiles. It is only when he's running away from one of these uncomfortable dates that he bumps into the girl of his dreams - or so he thinks...
Read more about Diesel's journey back to creative brilliance in our Fashion Special, #174, out now.
Connections
powered by
- Agency Publicis Milan
- Production The Family
- Chief Creative Officer Cristiana Boccassini
- Director Marco Prestini
- Executive Producer Ada Bonvini
- Global Chief Creative Officer Bruno Bertelli
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