Nike: Down But Not Out
Michael Mann directs this new Nike spot for W+K Shanghai which stars Hong Kong boxer, Rex Tso.
Credits
powered by-
- Production Company RSA Films
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Credits
powered by- Production Company RSA Films
- Editing Company Lost Planet
- Grade Company 3 LA
- Post Production JANE Studios, Los Angeles
- Editor Hank Corwin
- Director of Photography Anthony Poon
- Art Director Justin Phang
- Copywriter Liu Wei
- Agency Producer Bernice Wong
- Executive Creative Director
- Executive Creative Director Ian Toombs
- Executive Producer Marjie Abrahams
- Director Michael Mann
- Creative Director Terence Leong
- Head of Integrated Production Sanne Drogtrop
- Colourist Stefan Sonnenfeld
- Sound Designer Charlie Keating
Credits
powered by- Production Company RSA Films
- Editing Company Lost Planet
- Grade Company 3 LA
- Post Production JANE Studios, Los Angeles
- Editor Hank Corwin
- Director of Photography Anthony Poon
- Art Director Justin Phang
- Copywriter Liu Wei
- Agency Producer Bernice Wong
- Executive Creative Director
- Executive Creative Director Ian Toombs
- Executive Producer Marjie Abrahams
- Director Michael Mann
- Creative Director Terence Leong
- Head of Integrated Production Sanne Drogtrop
- Colourist Stefan Sonnenfeld
- Sound Designer Charlie Keating
Before Hong Kong's first professional boxer, Rex Tso, made new headlines this weekend after his 22nd win, the undefeated fighter appeared in a new Nike spot.
Created by W+K Shanghai and directed by award-winning international film director Michael Mann through RSA, the 90-second film, reveals the thoughts of Rex at the most critical moment in a fight. The message is clear and simple, no matter win or lose, giving up is not an option.
Connections
powered by- Editing Company Lost Planet
- Grade Company 3 LA
- Post Production JANE Studios, Los Angeles
- Production RSA Films
- Agency Producer Bernice Wong
- Colourist Stefan Sonnenfeld
- Creative Director Terence Leong
- Director Michael Mann
- Editor Hank Corwin
- Executive Creative Director Ian Toombs
- Executive Creative Director Vivian Yong
- Executive Producer Marjie Abrahams
Unlock this information and more with a Source membership.