Sokoloff named UK chief creative officer

MullenLowe Group UK have confirmed the appointment of Jose Miguel Sokoloff, global president of MullenLowe Group’s creative council, to the additional role of UK chief creative officer.

In his new role Sokoloff will be responsible for leading the creative excellence of the integrated MullenLowe Group UK office. He will continue his responsibilities as global president of MullenLowe Group’s Creative Council, leading the worldwide network’s top creative talent to continued success for clients’ brands, in addition to enhancing network integration, collaboration and growth.

Native to Colombia, Sokoloff’s most recognised work for the Colombian Ministry of Defence has propelled him from advertising creative to cultural figure, having spoken and appeared across a variety of widely recognised platforms with mass audiences such as TED Global, NPR’s This American Life and WIRED.