Chelou: Halfway to Nowhere

The word 'chelou' is a colloquial French term that means strange or weird.

And this promo from illustrator Polly Nor and Hornet animation director Andy Baker fits that description perfectly... perhaps inspired by the name of the London-based musician Chelou for whom the promo was created for.

Trippy visualisations explore a woman's preoccupations with her body, resulting in a beautifully-executed and linear narrative, that seems altogether hopeful.