Work
Samsung: The Anthem
Samsung aims to unite the world with this powerful campaign created by Leo Burnett.
Prev
Post
Next
Post
Credits
powered by
- Agency Leo Burnett Sydney/Australia
-
-
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by
- Agency Leo Burnett Sydney/Australia
Credits powered by
Credits
powered by
- Agency Leo Burnett Sydney/Australia
With Olympic anticipation reaching fever pitch, it is sometimes easy to recognise the true meaning of the games - global unity. Inspired by this, Samsung created a powerful spot.
Created by Leo Burnett Sydney and Chicago, the spot sees the brand create a new global anthem pieced together from each competing nation's anthem.
Connections
powered by
- Agency Leo Burnett Sydney
- Agency Leo Burnett USA
Unlock this information and more with a Source membership.
