TMW Unlimited boosts strategy department with new moves and fresh blood.
Adam Knight (above, left), previously the agency’s planning director, has been promoted to head of planning and will now manage the full-service agency’s 18-strong planning team, as well as overseeing work on accounts such as Canon and McLaren.
Sally Schumacher (above, centre left) has been promoted to data planning director, from her previous role as senior data planner. She will work across all clients, with strategic direction on Virgin Trains.
Andrew Robinson (above, centre right) has been promoted to the role of planning director. Robinson, a former senior planner, now reports to Adam Knight and will be strategic lead on Unilever and the digital advertising for Virgin Trains.
Dan Bowers (above, right) joins TMW as planning director. Previously at OMD, where he was strategy director, Bowers will be working with client Sony Mobile, following TMW Unlimited’s recent appointment as the brand’s global strategic digital agency.
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