The Brothers Grimsby: Keynote Speech

Sacha Baron Cohen is back to his old tricks again in this entertaining video promoting his latest film, The Brothers Grimsby.

Set out as a spoof keynote speech in the vein of Apple, Samsung and Google, the promo film sees the comedian drawing back on his previous characters, Ali G, Borat and Bruno, like the tech giants might with their previous models, to introduce his latest creation, Nobby.

The Brothers Grimsby is released in the US on Friday 11 March.