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Asda: Chocolate Hen

Easter at Asda begins with a special delivery from a 30ft chocolate hen in this campaign.

by shots on 10^th March 2016

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Asda – Asda: Chocolate Hen

Credits

Agency VCCP
Production Company Independent Films

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Credits

Agency VCCP
Production Company Independent Films
Post Production Framestore
Editing Company The Play Room
Sound Design Wave
Art Director Elias Torres
Copywriter Dan Glover-James
Agency Producer Alessia Small

Director Gary Freedman
Producer Jason Kemp
Creative Director Andy Booth

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VCCP has launched a fun campaign for Asda to promote the supermarket's Easter offering with a spot that features a 30ft chocolate hen.

Created with Framestore and directed by Independent's Gary Freedman, The Glue Society, the advert suggests how all the eggs are delivered to the store at this time of year - through the ceiling courtesy of the eager bird. The campaign is supported by the hashtag #GiantHen and features Tom Jones’ She’s A Lady as the backing track.

Connections

Agency VCCP
Editing Company The Play Room
Post Production Framestore
Production Independent Films
Sound Design Wave
Agency Producer Alessia Small
Copywriter Dan Glover-James
Creative Director Andy Booth
Director Gary Freedman
Producer Jason Kemp

Unlock this information and more with a Source membership.

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