adam&eveDDB creative team join the BBC
Aidan McClure and Laurent Simon named joint ECDs of broadcaster’s new in-house agency.
The BBC has announced the launch of BBC Creative, a new in-house creative agency due to launch in 2016.
The new agency, headed up by former adam&eveDDB creative team Aidan McClure and Laurent Simon, will be responsible for the bulk of the broadcaster’s creative campaigns. The broadcaster will continue its work with RKCR/Y&R as its rostered agency taking care of work on a project-by project basis.
McClure and Simon are well known as the creative team behind some of adam&eveDDB’s top campaigns including John Lewis’s The Bare and The Hare and The Mirracle of Mulberry. The pair joined the London agency from AMV BBDO in 2011.
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- Executive Creative Director Laurent Simon
- Executive Creative Director Aidan McClure
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