RKCR/Y&R is Sharpe-ned

RKCR/Y&R’s former chief innovation officer Jon Sharpe has been promoted to CEO.

He is replacing Ben Kay, who has recently moved to WPP as a planning director. Sharpe will be responsible for bringing greater innovation to the agency. Since joining in 2012, he has helped to secure leading accounts and contributed with the integration of digital agency Saint and also launched Spark Plug within RKCR/Y&R. Prior to this, Sharpe worked as a chief digital officer at M&C Saatchi, CEO at Itraffic and MD at Agency.com. He also founded digital agency Play, which M&C Saatchi now owns. Sharpe will report to agency chairman Mark Roalfe and Y&R European president Andrew Dimitriou – who agree that his leadership skills and experience will be a great asset to the role.