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ALDI: Telescope

ALDI has released this tongue-in-cheek spot that takes inspiration from the moon.

by shots on 26^th November 2015

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Aldi – ALDI: Telescope

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Credits

Post Production Jam Films
Director of Photography Miguel Ragageles
Agency Producer Melissa Bennett
Executive Creative Director Dave Price
Director Mark Denton
Producer Sara Cummins
Creative Director Neil Lancaster

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Taking inspiration from and poking light-hearted fun at John Lewis' Christmas 2015 campaign that sees a man on the moon befriend a child on earth via telescope, this funny new ALDI spot has been launched by McCann Manchester with Mark Denton and Another Film Company.

The new iteration of the concept sees a man comparing two telescopes in typical ALDI fashion before backing up the reason for his favourite choice by letting us in on what he can see through it. See the original John Lewis spot below.

Connections

Agency McCann Manchester
Post Production Jam Films
Production Another Film Company
Creative Director Neil Lancaster
Director Mark Denton
Executive Creative Director Dave Price
Producer Sara Cummins

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