Under Armour: Rule Yourself; Tom Brady
An army of Tom Bradys takes to the football field in this cool spot to see in a new NFL season.
Credits
powered by- Agency Droga5
- Editing Company Stitch
- Post Production The Mill New York
- Editor Leo Scott
- Art Director Sebastian Piacentini
- Copywriter Sergio Alonso
- Agency Producer Ben Davies
- Chief Creative Officer Ted Royer
- CEO Sarah Thompson
- Director Wally Pfister
- Creative Director Alexander Nowak
- Creative Director Felix Richter
- Colourist Fergus McCall
- Chairman David Droga
- Chief Creation Officer Sally-Ann Dale
- Music & Sound Design
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Credits
powered by- Agency Droga5
- Editing Company Stitch
- Post Production The Mill New York
- Editor Leo Scott
- Art Director Sebastian Piacentini
- Copywriter Sergio Alonso
- Agency Producer Ben Davies
- Chief Creative Officer Ted Royer
- CEO Sarah Thompson
- Director Wally Pfister
- Creative Director Alexander Nowak
- Creative Director Felix Richter
- Colourist Fergus McCall
- Chairman David Droga
- Chief Creation Officer Sally-Ann Dale
- Music & Sound Design
To continue its Rule Yourself campaign, Under Armour aired this 30-second spot starring three-time Super Bowl winner Tom Brady during his team New England Patriots' win over the Pittsburgh Steelers on Thursday night.
The Droga5 ad sees the quarterback training on the field with an army of clones and is narrated by Brady putting the emphasis on his training regime and work ethic to encourage consumers to #ruleyourself with their own.
Wally Pfister of Reset directed the piece which picks up where his recent spot for the brand left off.
Connections
powered by- Agency Droga5
- Editing Company STITCH
- Post Production The Mill New York
- Production Reset
- Agency Producer Ben Davies
- CEO Sarah Thompson
- Chairman David Droga
- Chief Creation Officer Sally-Ann Dale
- Chief Creative Officer Ted Royer
- Colourist Fergus McCall
- Copywriter Sergio Alonso
- Creative Director Alexander Nowak
- Director Wally Pfister
- Editor Leo Scott
- Music & Sound Design Q Department
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