Mercedes-Benz: Mountain Rescuers

BBDO Warsaw has created this exhilarating spot for non-profit Mountain Volunteer Search and Rescue (GOPR) to highlight how Mercedes-Benz helps the organisation with over 1000 rescues each year regardless of the circumstances and conditions.

The car manufacturer is a longtime supporter of GOPR, donating all-terrain vehicles to its network of rescue stations throughout Poland which is maintained by hundreds of volunteers. The spot showcases the day-to-day adventures of a GOPR rescuer, played by real-life volunteer Michał Kucharzewski.

Filming took place over three days by director Antek Nykowski and the Papaya Films crew in the Karkonosze mountains in southwestern Poland. Post production was completed by Platige Image with a turnaround time of just 12 days.