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Kérastase: Therapiste
Eric Roberts stars as an odd, hair-obsessed therapist in this trio of web films for haircare brand, Kérastase.
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- Production Company Iconoclast Paris
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Credits
powered by
- Production Company Iconoclast Paris
- Art Director Maelle Vuillet
- Copywriter Alain Saulnier
- Agency Producer Cleo Ferenczi
- Director Matthew Frost
- Producer Camille Petrilli
- Creative Director Vincent Fichard
Show full credits
Credits powered by
Credits
powered by
- Production Company Iconoclast Paris
- Art Director Maelle Vuillet
- Copywriter Alain Saulnier
- Agency Producer Cleo Ferenczi
- Director Matthew Frost
- Producer Camille Petrilli
- Creative Director Vincent Fichard
Haircare brand Kérastase and Publicis 133 have created a hunorous new global campaign for the launch of the its new creation, Resistance Thérapiste.
The stylish, black and white online campaign, titled Therapiste, is made up of three two-minute long films which feature three obsessive women confessing their addiction to a hair- obsessed therapist played by the actor Eric Roberts. The films were shot by Matthew Frost through Iconoclast.
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- Agency Publicis 133, Paris
- Production Iconoclast Paris
- Creative Director Vincent Fichard
- Director Matthew Frost
- Producer Camille Petrilli
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