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Adot.com – Adot.com: Homeless Lights

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At this time of year, with all the festivities, it's easy to forget those less fortunate then ourselves. Created by Ogilvy & Mather Japan this moving PSA for Adot.com, a charitable non-profit organisation that campaigns on social issues, highlights the plight of the 93,000 homeless people around the UK.

Produced by ASD Lionheart and directed by Dan Nathan, the powerful and haunting spot sees the homeless lit up like Christmas trees making it hard to ignore them.

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