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Samsung: Holiday Dreams

Director Ben Steiger Levine tells a Christmas yarn with the help of 74 Samsung screens in this clever spot.

by shots on 18^th December 2014

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Samsung – Samsung: Holiday Dreams

Credits

Agency R/GA
Production Company 1stAveMachine

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Credits

Agency R/GA
Production Company 1stAveMachine
Director of Photography Khalid Mohtaseb
Art Director RG Lacandola
Agency Producer Ashlye Vaughan
Executive Creative Director
Executive Producer Sam Penfield
Production Coordinator Karen Berkowitz

Head of Production Dave Kalvert
Director Martin Allais
Director Ben Steiger Levine
Producer Jil Hardin
Producer Sherilyn Ferdinand
Creative Director Tristan Kincaid
Creative Director Qian Qian
VFX Supervisor Garrett Braren

Associate Creative Director Emily Zaborniak
Associate Creative Director Ethan Schmidt

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To celebrate the festive season R/GA created this clever animation that follows a little girl chasing her stocking across 74 Samsung screens, ranging from smart watches to flat-screen TVs. Although the video, produced by 1stAveMachine and directed by Ben Steiger Levine, and Martin Allais, is very impressive, we can't help thinking that Brunettes Shoot Blondes’ promo Knock Knock (below) tops it.

Connections

Agency R/GA
Production 1stAveMachine
Creative Director Qian Qian
Creative Director Tristan Kincaid
Director Ben Steiger Levine
Director Martin Allais
Executive Producer Sam Penfield
Production Coordinator Karen Berkowitz
VFX Supervisor Garrett Braren

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