Shopping Site Creates Chuckie Links SEO Game

Shopping site NetVoucherCodes.co.uk has launched a retro game paying homage to the well-known game Chuckie Egg.

The new SEO-inspired creation is called Chuckie Links and is the second game that the brand has made, having previously launched Donkey Cutts.

The new game plays on Google’s new Penguin update and focusses on one of the most tedious of SEO tasks – link removal. Players have to chuck away bad and spammy links whilst avoiding the ‘black hats’, all before the penguin is released.

To score points, the dodgy links then have to be taken to the webmaster for removal or players have the option to just disavow them.

However, as per Google’s advice that it is always better to remove the links than just disavowing them, more points are awarded for taking them to the webmaster.

The aim of the game is to remove all the bad links before the penguin, a reference to Google’s Penguin update, is released. 

Steve Barnes of NetVoucherCodes.co.uk says: “Removing bad links is a tedious and one of the most frustrating SEO tasks. With the new Penguin update just around the corner, removing all the toxic backlinks is an essential job. If you don’t get them sorted, your site could face severe consequences.

“The new game is a lot of fun and is a lot harder than it looks. Players need to be quick fingered to chuck all the bad links before the penguin is released. Keeping on top of dodgy backlinks can seem like a continuous uphill battle, it is no wonder so many companies are getting worried."

To play the game, click here.