Celebs Speak Up For Nature in New TBWA campaign
TBWA/Media Arts Lab give a voice to nature in these brilliant spots narrated by Hollywood's A-list.
Produced for Conservation International these PSAs created by TBWA/Media Arts Lab, see a host of Hollywood’s elite give nature a voice.
Featuring the voices of stars including Penélope Cruz, Edward Norton, Kevin Spacey, Julia Roberts, Robert Redford and Harrison Ford, the campaign sees the stars take on the guise of various earthly elements to declare "nature doesn't need humans. humans need nature".
The films will launch at SXSW Eco this week and are being supported through social media by the hashtag #NatureIsSpeaking, Twitter, Facebook and a dedicated website.
Connections
powered by- Agency TBWAMedia Arts Lab
- Executive Creative Director Eric Grunbaum
- Producer Mai Huynh
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