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first direct: Little Frill
A frustrated but cute creature is the star of first direct's latest integrated brand campaign.
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Credits
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- Agency JWT London
- Production Company Outsider
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Credits
powered by
- Agency JWT London
- Production Company Outsider
- Editing Company Final Cut
- Sound Design 750mph
- Post Production MPC London
- Client first direct
- Editor Ed Cheeseman
- Executive Creative Director Russell Ramsey
- Creative Miles Bingham
- Director Dom Nic
- Producer Carley Reynolds
- Creative Director Jason Berry
- Sound Designer Gary Walker
- Grade
- VFX Producer
- VFX Producer Dionne Archibald
- VFX Supervisor Adam Crocker
- VFX Supervisor
- CG Supervisor
Show full credits
Credits powered by
Credits
powered by
- Agency JWT London
- Production Company Outsider
- Editing Company Final Cut
- Sound Design 750mph
- Post Production MPC London
- Client first direct
- Editor Ed Cheeseman
- Executive Creative Director Russell Ramsey
- Creative Miles Bingham
- Director Dom Nic
- Producer Carley Reynolds
- Creative Director Jason Berry
- Sound Designer Gary Walker
- Grade
- VFX Producer
- VFX Producer Dionne Archibald
- VFX Supervisor Adam Crocker
- VFX Supervisor
- CG Supervisor
Little Frill, a frustrated frill-necked lizard, and his housemate the cheeky tarsier are the stars of first direct’s latest integrated campaign. Conceived by JWT London and directed by Outsider duo Dom & Nic, this spot features CG creatures developed by MPC and builds on the success of the award-winning Barry the platypus ads.
Filmed around the Truman Brewery in East London, the spot follows a quirky character who finds frustration in poor customer service – the antidote to which is first direct.
Connections
powered by
- Agency JWT London
- Client first direct
- Editing Company Final Cut
- Post Production MPC London
- Production Outsider
- Sound Design 750mph
- Creative Miles Bingham
- Creative Director Jason Berry
- Director DOM&NIC
- Editor Ed Cheeseman
- Executive Creative Director Russell Ramsey
- Sound Designer Gary Walker
- CG Supervisor Jon Park
- VFX Producer Dionne Archibald
- VFX Supervisor Adam Crocker
Unlock this information and more with a Source membership.
