UNICEF/Qantas: Save a Child with the Power of 5
There's more to a five cent coin than you think; iris Worldwide shows how your small change can go a long way.
Credits
powered by
-
- Production Company The Feds
-
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by
- Production Company The Feds
- Post Production Heckler
- Art Director James Griffiths
- Copywriter Daniel Miller
- Copywriter Phil Shearer
- Executive Creative Director
- Executive Creative Director Mike Spirkovski
- Executive Producer Will Alexander
- Executive Producer Michael Cook
- Director Craig Rasmus
- Animation
- Audio/Sound
- VFX Co-ordinator Tyrone Estephan
- VFX Co-ordinator
- VFX Producer
- VFX Producer
- VFX Supervisor
Credits
powered by
- Production Company The Feds
- Post Production Heckler
- Art Director James Griffiths
- Copywriter Daniel Miller
- Copywriter Phil Shearer
- Executive Creative Director
- Executive Creative Director Mike Spirkovski
- Executive Producer Will Alexander
- Executive Producer Michael Cook
- Director Craig Rasmus
- Animation
- Audio/Sound
- VFX Co-ordinator Tyrone Estephan
- VFX Co-ordinator
- VFX Producer
- VFX Producer
- VFX Supervisor
iris Worldwide has created this uplifting film for UNICEF to promote the charity's Change for Good initiative and motivate domestic donations by showing the difference small change can make.
The drive was set up with Qantas and the simple premise of offloading unwanted foreign currency after travelling on an international Qantas flight has amassed $28 million for UNICEF’s global child health, protection and education programmes over the past 23 years.
The dramatisation of the power of five cents through a simple but evocative execution brings to life the potential for what has become an almost worthless coin. Directed by Craig Rasmus of The FEDS with animation and 3D/VFX by Heckler, the strikingly crafted spot aims to change behaviour on a large scale by reaching the hearts and minds of all Australians.
To find out more about the Five Cent Fund click here.
Connections
powered by
- Agency Iris Worldwide
- Post Production Heckler
- Production The FEDS
- Art Director James Griffiths
- Copywriter Daniel Miller
- Director Craig Rasmus
- Executive Creative Director Mike Spirkovski
- Executive Creative Director Garry Jacques
- Executive Producer Michael Cook
- Executive Producer Will Alexander
- Animation Jialing Zhang
- Audio/Sound Nylon Studios
- VFX Co-ordinator Tyrone Estephan
- VFX Producer Samantha Daley
- VFX Supervisor Mick Watson
Unlock this information and more with a Source membership.
