Nike: The Black Mamba
Kobe takes on Danny Trejo, Bruce Willis and Kanye West in Robert Rodriguez's six-minute short for Nike Basketball.
Credits
powered by
- Agency Wieden+Kennedy Portland/United States of America
- Production Company RadicalMedia/USA
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Credits
powered by
- Agency Wieden+Kennedy Portland/United States of America
- Production Company RadicalMedia/USA
- Post Production Hybride Technologies Inc
- Editing Company Rock Paper Scissors
- Editor Angus Wall
- Director of Photography Mauro Fiore
- Art Director Mike Warzin
- Copywriter Brandon Pierce
- Copywriter Sheena Brady
- Agency Producer Erin Goodsell
- Executive Creative Director Mark Fitzloff
- Executive Creative Director Susan Hoffman
- Executive Producer Donna Portaro
- Executive Producer Frank Scherma
- Director Robert Rodriguez
- Producer Mala Vasan
- Creative Director Ryan O'Rourke
- Creative Director Alberto Ponte
Credits
powered by
- Agency Wieden+Kennedy Portland/United States of America
- Production Company RadicalMedia/USA
- Post Production Hybride Technologies Inc
- Editing Company Rock Paper Scissors
- Editor Angus Wall
- Director of Photography Mauro Fiore
- Art Director Mike Warzin
- Copywriter Brandon Pierce
- Copywriter Sheena Brady
- Agency Producer Erin Goodsell
- Executive Creative Director Mark Fitzloff
- Executive Creative Director Susan Hoffman
- Executive Producer Donna Portaro
- Executive Producer Frank Scherma
- Director Robert Rodriguez
- Producer Mala Vasan
- Creative Director Ryan O'Rourke
- Creative Director Alberto Ponte
W+K drafted in cult director Robert Rodriguez for this six-minute short, premiered over the NBA All-Star Weekend. Featuring LA Lakers star Kobe Bryant as The Black Mamba, he faces off with Danny Trejo, Bruce Willis and Kanye West in a trademark Rodriguez showdown, created to showcase the Nike Zoom Kobe VI.
As well as playing out on Nike Basketball's Facebook page, YouTube channel and NikeBasketball.com, the film is being aired in several LA cinemas - including the renowned Mann’s Chinese Theatre, where Kobe Bryant was also added to the Hollywood Walk of Fame at the weekend.
Connections
powered by
- Agency Wieden+Kennedy Portland
- Editing Company Rock Paper Scissors
- Post Production Hybride Technologies Inc
- Production RadicalMedia NY
- Agency Producer Erin Goodsell
- Art Director Mike Warzin
- Copywriter Sheena Brady
- Copywriter Brandon Pierce
- Creative Director Alberto Ponte
- Creative Director Ryan O'Rourke
- Director Robert Rodriguez
- Director of Photography Mauro Fiore
- Editor Angus Wall
- Executive Creative Director Susan Hoffman
- Executive Creative Director Mark Fitzloff
- Executive Producer Donna Portaro
- Executive Producer Frank Scherma
- Producer Mala Vasan
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