Thuan Tran: Keeping it real
m ss ng p eces director Thuan Tran has become a go-to for brands and artists seeking honest, culturally-relevant storytelling, while his creative community OnLunchBreak supports a new generation of talent. Here, he talks authentic human narratives, adapting to trends, and navigating the changing expectations of audiences.
Is deepfake truly changing VFX?
In conversation, Ambassadors' Head of Innovation, Diederik Veelo, and VFX Supervisor, Bas Moonen explore the question: is VFX being replaced by AI and deepfake technology or just evolving?
The future of representation in adland
Jannie McInnes Executive Producer at Scheme Engine, guides us through the current state of representation in adland and gives us insight into how director diversity, body inclusivity, and cultural equity are here to stay.
Navigating Tomorrow: The impact of digital innovation on advertising's future
Ahmad Benny, Founder of Bengu, journeys through the future of advertising, uncovering how digital innovation is paving the way for a more engaging, efficient, and exciting advertising ecosystem.
Look the other way – the future of accessible aesthetics
From next-generation QR codes to elevated print photography; AI drawing tools to enhanced audio descriptions – Selena Schleh examines how advances in technology are empowering the blind and visually impaired community to create – as well as appreciate – art.
The cultural compass: finding true north in a post-cookie landscape
Alex Cheeseman, Head of Enterprise Northern Europe, Outbrain, looks at how the demise of cookies is an opportunity for marketers to reboot their connections with consumers by leveraging culture.
Ben Tallon: Cultivating creative optimism
Through his writing and interviews as host of The Creative Condition Podcast, multi-disciplinary artist Ben Tallon champions human creative expression and its power to make positive change. We caught up with him at OFFF Festival to talk craftsmanship, collaboration, and 'circles of competency'.
straight 8 at 25: Boundary bending films
As part of the Future Focus, shots tasked straight 8 founder Ed Sayers to find five visionary entries that not only pushed the constraints of the comp, but blew him away in the process. Here are his thoughts on how each piece broke boundaries, as well as infomation on how to get involved.
Towards a trusted future: how brands can navigate misinformation
As faith in news and social media falters, brands face new challenges in maintaining authenticity and trust. Matt Rebeiro, Executive Strategy Director at Iris, highlights the critical issue of misinformation fuelled by AI, and offers brands strategic tips to foster genuine connections in this uncharted digital territory.
Apple Vision Pro’s new world view
Apple has entered the world of headsets with its Vision Pro, and while it’s only available in the US, its implications for advertising and entertainment is potentially game changing. Tim Cumming talks to early adopters and gives it a spin at Imagination’s London lab.
When capitalism ends, what happens to advertising?
When it comes to advertising, many people would say the most important 'c' involved is creativity. But what if it's not? What if capitalism holds the key to the future of the business? And what happens, asks The Moon Unit, if capitalism crumbles?
Young Arrows: creativity on target
British Arrows board Chairman Simon Cooper, and Young Arrows 2024 Jury Co-Chairs Chris Watling and Helen Rhodes, talk to Tim Cumming about the challenges and opportunities for new talent in the third year of the Young Arrows event.