Tim Cumming
Contributor
Aftershock: where next for charity advertising?
As we continue this month's exploration of Advertising for Good, Tim Cumming looks at how charity advertising has had to evolve. With the desensitising nature of social media and one of the three traditional tenets of charity work - shock - now less impactful, can the remaining two - empathy and fear - help raise the awareness and donations necessary?
Animated with feeling: the casual fantasy world of Sulkybunny
Tim Cumming meets a couple for whom magic is an everyday business in their combination of live-action and animated storytelling.
Too punny for words
From the Economist's classic print ads to Domino’s cheesy pun-generating bot, Tim Cumming explores the weird and wonderful world of wordplay in advertising.
Rosie Arnold on Smashing Glass Ceilings With a Smile
As part of our Heroes special, AMV's head of art reveals how she is paving the way for women in the advertising industry and the heroines who inspired her to do so.
Rosie Arnold on smashing glass ceilings with a smile
Even Rosie Arnold – an icon and inspiration for all women in the industry – needed help from a fellow female to get her first break. Now, the creative partner and head of art at AMV BBDO tells Tim Cumming, she’s happy to be in the ideal position to preach – and practise – sisterly solidarity
Heroic Xiberras: The marvel(ous) man of adland
BETC's CCO and president speaks of the poetry of ‘zag’ and fears for a future of algorithm vs intuition.
Mark Denton: The Other Side of The Coin
Asked to define the word 'hero', Mark Denton suggests a coin with ‘brave’ written on one side and ‘stupid’ on the other.
Mark Denton: The other side of the coin
Asked to define the word 'hero', Mark Denton suggests a coin with ‘brave’ written on one side and ‘stupid’ on the other.
Fone & Carpen Introduce Their Cuddly Communication Conduit
It's good to talk - so Riff Raff Films' Matt Fone, & 18 Feet & Rising's Anna Carpen have created this therapeutic bear that lets kids discuss their problems.
Dubai Lynx Jury President: Jason Xenopoulos
Ahead of Dubai Lynx 2018, where he'll be presiding over the Branded Content & Entertainment jury, VML's global chief vision officer and CCO (EMEA) chats about wearing many hats & his professional multiple personality disorder.
WCRS's Billy Faithfull is Wired For Sound
WCRS's executive creative director embraces chance and celebrates mistakes in his musical pursuits.
The Way I See It: Steve Vranakis
Google Creative Lab's executive creative director, Steve Vranakis, discusses goodvertising and motorcycle maxims for life.