San Diego Zoo: Africa Rocks
San Diego Zoo gets animated with its Africa Rocks exhibit in this new campaign by M&C Saatchi & Gentleman Scholar.
Credits
powered by
- Agency M&C Saatchi LA/United States of America
- Production Company GENTLEMAN SCHOLAR
-
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by
- Agency M&C Saatchi LA/United States of America
- Production Company GENTLEMAN SCHOLAR
- Music Yessian Music LA
- Music Margarita Mix
- Executive Creative Director
- Executive Producer Jo Arghiris
- Creative Stephen Reidmiller
- Head of Production Rachel Kaminek
- Director Will Johnson
- Director William Campbell
- Producer Nikki Maniolas
- Associate Creative Director Ron Tapia
- Associate Creative Director Ben Lay
- Composer Jimmy Haun
- Composer Andy Grush
- Music Paul Hurtubise
Credits
powered by
- Agency M&C Saatchi LA/United States of America
- Production Company GENTLEMAN SCHOLAR
- Music Yessian Music LA
- Music Margarita Mix
- Executive Creative Director
- Executive Producer Jo Arghiris
- Creative Stephen Reidmiller
- Head of Production Rachel Kaminek
- Director Will Johnson
- Director William Campbell
- Producer Nikki Maniolas
- Associate Creative Director Ron Tapia
- Associate Creative Director Ben Lay
- Composer Jimmy Haun
- Composer Andy Grush
- Music Paul Hurtubise
Two-years after the historic groundbreaking ceremony for the largest expansion in its 101-year history, the San Diego Zoo has launched its Conrad Prebys Africa Rocks exhibit with this animated film.
Created by M&C Saatchi LA, the Africa Rocks campaign is made up of six 15-second spots collated together in the above montage, that will play out on the Zoo's social media channels over the next few weeks.
The spots, directed by Will Johnson and William Campbell through Gentleman Scholer, were created to promote the new habitat exclusively dedicated to African plant and animal species - and features animated scenes using CGI and psychedelic styles expertly matched to suitable soundtracks, ranging in genre from punk to metal.
Connections
powered by
- Agency M&C Saatchi LA
- Music Yessian Music LA
- Music Margarita Mix
- Production Gentleman Scholar
- Associate Creative Director Ron Tapia
- Composer Andy Grush
- Director Will Johnson
- Director William Campbell
- Executive Creative Director Maria Smith
- Executive Producer Jo Arghiris
- Head of Production Rachel Kaminek
Unlock this information and more with a Source membership.
