The World's Smallest Movie: The Making Of
Stop-motion project has to be amplified 100 million times to be viewed.
Credits
powered by
- Post Production 1stAveMachine
- Editor Peter Mostert
- Agency Producer Lee Weiss
- Executive Creative Director Susan Westre
- Chief Creative Officer Steve Simpson
- Director Nico Casavecchia
- Creative Director Ryan Blank
- Creative Director Mike Hahn
Credits
powered by
- Post Production 1stAveMachine
- Editor Peter Mostert
- Agency Producer Lee Weiss
- Executive Creative Director Susan Westre
- Chief Creative Officer Steve Simpson
- Director Nico Casavecchia
- Creative Director Ryan Blank
- Creative Director Mike Hahn
Directing duo Sumo Science will probably be a tiny bit upset that their previous world record for the smallest stop-motion character ever captured on film has been smashed by an atomic film from IBM, created by Ogilvy & Mather North America.
The science is pretty mind bending but in essence, IBM researchers used a scanning tunnelling microscope to move thousands of carbon monoxide molecules (two atoms stacked on top of each other), in order to make a film so small it can only be seen when you magnify it 100 million times.
The 250-frame animation, titled The World's Smallest Movie: A Boy and His Atom, was directed by 1st Ave Machine's Nico Casavecchia, although has a pretty basic storyline, let’s face it.
Connections
powered by
- Agency Ogilvy & Mather New York
- Post Production 1stAveMachine
- Agency Producer Lee Weiss
- Chief Creative Officer Steve Simpson
- Creative Director Ryan Blank
- Creative Director Mike Hahn
- Director Nico Casavecchia
- Editor Peter Mostert
- Executive Creative Director Susan Westre
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