shots Cannes Contenders Digital/Experiential/Other

As the 61st Cannes Lions International Festival of Creativity begins we know that what’s about to ensue is a week-long booze binge of social events, parties and get-togethers, but aside from that and within the walls of the Palais de Festivals, the real reason we are all here in the South of France is to win – or speculate on who wins in our case – a prestigious Lion trophy.

By now subscribers will have received their Cannes Special and 150th extended issue of the magazine, which includes a DVD with our pick of 27 film contenders that we believe will triumph come Saturday night – but what about all the other categories?

Below is a rundown of 20 pieces of work – in no particular order – that we believe will shine in the jury judging rooms and triumph on stage at this week’s various awards ceremonies.

1.     adidas D Rose Jump Store

Agency: TBWALondon

2.     Terre des Hommes Sweetie

Agency: Lemz Amsterdam

3.     Guy Cotten A Trip Out to Sea

Agency: CLM BBDO Paris

4. 360 Action: Climate Name Change

Agency: Barton F. Graf 9000 New York

5.     Pharrell Williams: 24 Hours of Happy

Director: We Are From LA

6.     ExFEARiential

Agency: john st.

7.     ABTO (Brazilian Association of Organ Transplant) Bentley Burial

Agency: Leo Burnett Tailor Made São Paulo

8.     Bob Dylan Like a Rolling Stone

Production: Pulse Films

9.     Visit Melbourne Remote Control Tourist

Agency: Clemenger BBDO Melbourne

10.  Pepsi Now is What You Make it

Agency & Producton: 180LA, m ss ng p ces New York

11.  Honda Sound of Honda Ayrton Senna 1989

Agency: Dentsu inc.

12.  Mimi Foundation If Only for a Second

Agency: Leo Burnett Paris

13.  Tui Tap Prank

Agency: Saatchi & Saatchi Auckland

14. EA Life Size Messi

Agency: Wieden+Kennedy Amsterdam

15.  Chipotle Scarecrow

Agency: CAA Marketing

16.  VW Beetle Walk off the Earth

Agency: Red Urban Toronto

17.  Not Impossible Labs + intel Project Daniel: 3D Printing Prosthetic Arms

Agencies: The Ebeling Group/Not Impossible Labs/Venables Bell & Partners San Francisco

18.  Sky TV Bring Down King Joffrey

Agency: DDB Auckland

19.  Nike SB app

Agency: R/GA New York

20.  Samsung Smart Bike

Agency: Leo Burnett Milan