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the Work

The best new commercials, music videos and short films,
curated by the shots editorial team.

4th Feb
Coldplay's patchwork planet

Coldplay's patchwork planet

At turns dispiriting and heartening, this epic music video for the UK band’s We Pray captures the complexities of human life at this troubled time in our history.

4th Feb SUPER BOWL 25
NFL's motivational montage

NFL's motivational montage

National Football League players inspire kids to believe in themselves in an uplifting and poetic Super Bowl spot directed by Savanah Leaf.

4th Feb
Pringles' moustache magnet

Pringles' moustache magnet

Adam Brody accidentally beckons the facial hair of famous moustachioed men in one of the most brilliantly bizarre Super Bowl spots of the season, from FCB New York.

4th Feb SUPER BOWL 25
The Great Muppet Escaper

The Great Muppet Escaper

Kermit and co find the perfect place to stay in Booking.com's Big Game spot from Zulu Alpha Kilo and Nick Ball.

4th Feb SUPER BOWL 25
Doritos' alien crash site

Doritos' alien crash site

Directors Dylan Bradshaw and Nate Norell's Crash The Super Bowl-winning film sees a hungry snacker resist the pulling power of ET.

4th Feb SUPER BOWL 25
Budweiser’s one keg pony

Budweiser’s one keg pony

For its 2025 Super Bowl spot created by FCB, the Anheuser-Busch beer brand taps into nostalgia with a sweet story of a Clydesdale foal who makes his first delivery.

4th Feb SUPER BOWL 2025
Reese's labour of lava

Reese's labour of lava

The Hershey Company brand's new confection launches with a tongue-in-chocolatey-cheek 'PSA' warning fans to ensure they're eating chocolate lava rather than the less nutritional volcano emissions.

3rd Feb
Tesco’s emotional baggage

Tesco’s emotional baggage

The British supermarket launches a touching campaign created by BBH, portraying the ways food brings people together.

3rd Feb
Citroën’s extra-terrestrial plot twist

Citroën’s extra-terrestrial plot twist

Director Gary Freedman puts a playful spin on the classic alien-meets-human story in a charming spot for the car manufacturer’s new ëC4 vehicle.

3rd Feb
Uber Eats' evil intermission

Uber Eats' evil intermission

This new Javier Bardem-starring spot for Uber Eats shows that even baddies need a breather from time to time.

31st Jan
Tito’s wheely good cocktails

Tito’s wheely good cocktails

The vodka brand rolls out a fun series of spots building on its characterful Spokescart campaign, directed by Luisa Kracht through Madre.

31st Jan SUPER BOWL 2025
Squarespace’s latest celebrity ASSet

Squarespace’s latest celebrity ASSet

Teasing its much anticipated Super Bowl ad, the website building brand releases a sweet film starring Barry Keoghan and Don the donkey channelling a Banshees of Inisherin flavour.

31st Jan
Whiskas whips up a purrfect world

Whiskas whips up a purrfect world

The cat food brand’s new campaign depicts furry friends feline so happy with their mealtime experiences that they’re transported to fantastical environments.

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31st Jan
Do you belieeeeeve that Cher is a witch?

Do you belieeeeeve that Cher is a witch?

Mark Molloy sends The Goddess of Pop back to the Middle Ages in this brilliantly silly spot for Uber Eats.

31st Jan
White Ribbon dismantles the manosphere

White Ribbon dismantles the manosphere

The global movement to end male violence against women and girls launches an affecting short film highlighting the impact of misogynistic influencers on young men.

Let's keep it short

A few of our favourite short films from the past few weeks.

30th Jan
Zen and the art of skateboarding

Zen and the art of skateboarding

Shanghai skate brand AVENUE & SON launches an absorbing documentary exploring skateboarding as a way of connecting with one’s soul and the souls of others.

30th Jan SUPER BOWL 25
Advengers... ASSEMBLE

Advengers... ASSEMBLE

Instacart brings together brand icons Monkey Baby, the Green Giant, The Kool-Aid Man, the Old Spice Guy, and more for a mascot-studded Super Bowl spot.

30th Jan AD OF THE WEEK
You're not ready for MEGAFORCE's easter egg filled Netflix teaser

You're not ready for MEGAFORCE's easter egg filled Netflix teaser

The French force of nature and Wieden + Kennedy Portland take us on a trip through the streaming services 2025 slate.

30th Jan
Bear Fight gets its claws into Suits' Gabriel Macht

Bear Fight gets its claws into Suits' Gabriel Macht

The gloves are off in Brian Billow's anarchic promo for the whiskey brand.

30th Jan
Sweethearts Candies wants you to commit

Sweethearts Candies wants you to commit

In a cheeky Valentine's Day promotion, the romantic confectionary is adding a binding clause to its tasty declarations.

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