Quad Productions launches new division In Finé
French production company QUAD group behind numerous award-winning campaigns announce the launch of In Finé, a new division oriented exclusively towards the luxury sector.
French production company QUAD group behind numerous award-winning campaigns announce the launch of In Finé, a new division oriented exclusively towards the luxury sector. With an impressive roster of directors, QUAD has already worked with many leading luxury brands such as Jaguar, Louis Vuitton, Gucci, Cartier, and myriad others. The new division will be devoted to elevating brands through the visual representation of luxury products and the design of the world around them.
Experts in storytelling, In Finé will focus on brand strategies and recognition, and producing strong visual narratives centered on seduction. Directors, motion designers, 3D artists and branding specialists will collaborate to create campaigns for digital, tv, experiential, AR and social media, among others.
"Our world is one of sophistication; our goal is to sublimate the product from every angle to always elevate the brand's value," says Johanna Marciano, In Finé’s founder. "We are product experts. We bring together talents with diverse aesthetics and sensibilities to offer premium and memorable solutions on any platform.”
In Finé’s French-Amerian founder, Johanna Marciano, is a specialist in branding and visual communication for luxury products. Her aim is to bring to Paris this concept, which she developed over two decades of experience in New York in different roles, working with brands such as L’Oréal, Garnier, Tiffany’s and Revlon. In Finé already represents 9 directors, including Elisa Valenzuela, Animal, Alexandre Piriou, Julien Fanton D’Andon and the Cokaus.